Amazon Alexa can now alert you when something new might tempt you to shop
techcrunch ·
Amazon announced a new Alexa for Shopping feature called 'Update Me When' that sends personalized notifications about events that might lead to purchases, such as new product launches, TV show seasons, concert tours, books, or tech releases. The feature represents a shift in Amazon's AI strategy from answering direct product questions to anticipating shopping needs before users ask. Initially, users must configure alerts themselves, but Amazon could later generate or suggest them. The article also highlights other Alexa shopping features, including price tracking that can alert users or even automatically buy items when prices drop. Additional capabilities include sourcing personalized deals, creating shopping guides, building carts from past purchases, tracking price history, providing AI overviews, transcribing handwritten lists, and comparing items. These developments show Amazon's continued experimentation with AI to improve e-commerce.
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