Gamma acquires Accel-backed design startup Lica
techcrunch ·
Presentation startup Gamma has acquired Accel-backed design startup Lica to establish a design research lab, with Lica's co-founders leading the effort. Lica, founded in 2023 by Priyaa Kalyanaraman and Purvanshi Mehta, initially made an app for turning screenshots and recordings into presentations and videos, later focusing on AI-generated marketing videos for e-commerce brands after raising $4 million from Accel, South Park Commons, and Village Global. The founders noted shared investors and a common vision with Gamma's CEO, leading to the acquisition. Gamma, which serves over 100 million users and recently added image generation, wants to explore new communication formats and make presentations more fluid, multimodal, and interactive. Lica's research division will work on customizing AI models' presentation styles for different audiences. Financial terms were not disclosed, and Gamma has not revealed specific products from the deal. The acquisition reflects growing consolidation in the AI presentation space, following OpenAI's purchase of NextSlide earlier in the month.
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